VIDEO + PHOTO PRoDUCTION wildfang
I have been producing photography and branded video content for clients in B2B, DTC and Retail for over 23 years. I am currently freelancing, contracting and consulting from Oakland, California and should the need arise for Wildfang to need a producer, I’d be honored to be part of your brand storytelling.
Sizzle Reel The North Face
For 7 years I produced video and photography for The North Face. I hired, lead programming and strategy as Sr. Producer for the content team who built and distributed global branded content. This video shows the volume of films I produced as Sr. Producer at The North Face.
Art Direction Athleta
Athleta hired me to art direct their Holiday on figure product photography for use on their website, retail, advertising and social activations. Returning back to the studio as an art director where I once used to be a photographer was a true joy.
Product Launch The North Face
The North Face created a t-shirt line exclusively from plastic bottles removed from National Parks. This video was distributed with a partnership with U.S. National Park Service and used only recycled materials in the production.
DTC Commercial Minted
CAMPAIGN LAUNCH The North Face
Cryos. Can you make this a gallery to flip through? http://www.brandonjosephbaker.com/clients#/cryos/
I produced this commercial for Minted, an online stationery and art company, to announce a new customizable art offering to consumers. This video was created with existing photography and using our post team to modify the assets to illustrate the product offering. The product was still in beta and we didn’t have product to work with at the time of video production. This was used for broadcast and social activations on HGTV and Minted’s targeted, organic and paid social media. This edit was cut down from 30 seconds, to 15 and 5 second versions for the varying audiences.
Campaign Video Integration Minted
While Director of Creative Production at Minted I helped lead the campaign to announce and launch a series of videos supporting the company’s 15th Anniversary bolstered by video storytelling of the artists that bring the brand to life. For a full view of the web activation and the videos that supported this effort click the link below.