About
Brandon Joseph Baker is an artist working as a producer, creative director and photographer. Blending these roles allows him to move seamlessly between corporate clients like The North Face or artist driven foundations like Sundance Institute. Brandon leads a team with careful attention on each integral part while keeping a solution driven vision for the project’s objectives.
From Kansas City originally, Brandon has called The Bay Area his home for 18 years and rides his motorcycle 11-months out of the year. His live work studio in West Oakland is his base for photography, painting and collage work.
Info
1155 5th Street Studio 205
Oakland, California 94607
ROLES
Creative Director, Photographer, Producer, Artist //
Freelance 2023- 2024
I chose to return to a freelance status leading creative and art direction for my previous clients in DTC, apparel, home goods and tech industries focusing on event activations, content development and product launch campaigns. I am also pursuing my art full time and in 2023 I showed my art in 8 different art shows, including a solo show. 2024 is already taking off with a solo show at the end of March.
Director of Creative Production and Studio //
MINTED 2022
This hybrid role straddled Creative Director and Production Director responsibilities. I revitalized a photo and video studio, hired and mentored a team of designers, project managers, copy writers, photographers, retouchers and stylists, while managing a cross functional brand relaunch. Our emphasis; elevating brand creative in direct to consumer art, home goods, soft goods, stationery and wedding announcements.
Director of Creative operations //
LaunchBoom 2020 - 2021
I led a team of 15 at an agency focused on DTC brands and targeted social advertising for crowd funding product launches. I developed standard operating procedures, budgeting structure and team project management for sustainable business growth.
Senior Producer //
The North Face 2011 - 2019
Leading and hiring a team to support the global marketing needs of this behemoth apparel brand was a true joy. It brought me all over the globe on productions and allowed me to build a team whose mantra, ‘Make Cool Shit’, won countless advertising awards and disrupted the outdoor apparel space in a very exciting time of change in culture.
Photographer //
Sandbox Studio 2006 - 2010
Photographing for clients in the apparel, home goods and luxury consumer industries introduced me to a balance of life on the road and life in a studio.
Photographer //
The Kansas City Star 2003 - 2005
Immediately after graduating with a Journalism degree with an emphasis on Photo Journalism I began photographing full time as a staff photographer for the same paper where Ernest Hemingway worked, just many years apart.